There is also information asymmetry between technology vendors and technology buyers. Buyers are primarily influenced by buzzwords and trendy concepts. They often can’t imagine the full potential that data-driven products present to their businesses, which can lead to inaction, or implementing programmes that are not value-driven.
Our view is that data, technology, algorithms and visionary leadership, applied together in a coherent data strategy, can transform businesses, create new opportunities and access to new markets.
Each one of these areas is complex enough, so we help our clients in navigating this complexity and harness their business knowledge to identify real transformative opportunities.
Our skills and focus on feasible transformations means that we are uniquely positioned to help our customers master data, technology and algorithms for their greatest economical advantage.